Monday, June 20, 2011
The Benefits of Blogging
Before rushing in, eager participants should consider that this approach to marketing, is expected to (nearly) double their online workload. Furthermore, ambitious bloggers should heed a warning from the Swamp Ass, that a poorly maintained blog, that does not provide current, meaningful and/or relevant content; has little or no value to consumers.
By consistently generating meaningful content for your blog, you will remain current, active and knowledgeable, in a specific topic or general field; related to your business. And, by building and maintaining an image as a dependable source of industry information, friends and followers will visit your website more frequently; and engage in conversation routinely. In addition, this approach provides you with an excellent opportunity to gently promote your products/services, build your brand and motivate consumers to make a purchase; or contact you.