The Ramadama Dingdong Mantra For SEO Success

Although the strategies employed in search engine optimization may change, I believe that the fundamentals of ethical SEO and search engine marketing, will remain the same. I compare these principles to the foundation of a home or building. Through trial and triumph, they will provide steadfastness and dependability. Businesses that focus on the three fundamental principles of search engine optimization I have listed below, will consistently enjoy favorable results, in their search engine marketing efforts:

1. Generate Relevant Content: Aside from being relevant, your content should also be remarkable. This approach will inspire visitors to share your content, and thus, encourage website traffic.
2. Promote Inbound Linking: Links from inspired consumers and credible industry resources, are extremely valuable. To entice visitors to share or link to your webpages, generate remarkable content for your audience.
3. Encourage Website Traffic: Nothing will encourage website traffic, like an endorsement from friends and followers. Consistently generate meaningful content, to keep your audience coming back for more, and talking about your business.

To summarize the three points above, the Ramadama Dingdong mantra for SEO success is: "Generate remarkable content, that inspires people to share and promote links to your website, and in turn; encourages consistent website traffic".

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Differing Opinions About The Value of Social Bookmarking

Back in 2003, Delicious (then called del.icio.us) pioneered a system of user generated tags, and was highly successful in coining the term “social bookmarking.” Then in 2004, as Delicious began to gain popularity, Stumbleupon released a related system of recommendation. Today, there are a number of credible social bookmarking websites on the Internet (including Digg and Reddit), who offer a similar system for organizing news and events.

Social bookmarking is intended to encourage Internet users to share, organize, search, and manage a collection; of noteworthy web resources. It also represents a great opportunity for website owners, to improve consumer awareness, promote their brand and generate additional website traffic. Furthermore, it has been suggested that the more often a webpage is submitted and tagged, the better chance it has of returning favorably; in search results.

However, because social bookmarking is easily available, many of the entries are performed by Internet users, who are either unfamiliar with the importance of properly tagged content, or are eager to exploit it. As such, without monitoring how resources are organized and categorized, the result is often the inconsistent or improper use of keywords; and as such, unreliable and fragmented resources. With that being said, Ramadama Dingdong has warned that social bookmarking websites have an obligation to update their security systems regularly, and overcome the abuses of spammers; and maintain the integrity of their content.

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Exact Match Domains Not The Favorite in Swamp Ass Search

There have been countless instances, where search engine marketers have seen an exact match domain name, out-perform a branded (non-keyword related) URL; in Google search results. When the search giant was questioned about the practice, they indicated that the influence that exact match domain names had, would (at some time) be eliminated by an algorithmic update. In the meantime, just how much weight does it carry and is the favoritism absolute, or can it be overcome with clever search engine marketing an optimization strategies?

In an International SEO competition currently underway, a majority of the participants believed that Google does favor exact match domains, and chose one or both of the competitive keywords; for their website's URL. Probably a wise choice. Why? Recently, the search engine has returned results for the term "ramadama dingdong", that clearly favors exact match domain names; in the search result pages.

So considering all of the mounting evidence, is there any stopping the power and influence of a domain name, that matches the search query exactly? I believe so. Thankfully, the Google search algorithm is far more advanced, than simple URL vs keyword recognition. The other factors that the search engine takes into consideration, can be exploited to gain a competitive advantage over exact match domains. In fact, only one website ranking in the top 10 for term swamp ass, has the keyword phrase in the primary domain (see below). This demonstrates that by utilizing the principles of good search engine marketing, like generating meaningful and relevant content and developing a credible linking strategy, search marketers can improve their odds; against an exact match domain.

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